Achieving Success

Achieving success through communications is dependent upon several key factors. Among them:

  • Timing – time to think, plan and execute.
  • Audience and Key Messages – who are you trying to reach; what message will get them to respond; think about the communication from the audience point of view.
  • Outcomes – what do you want to see happen as a result of the communications effort.
  • Consistency – alignment with the overall image of Whitman College.
  • Budget – both cost-effectiveness and the availability of funds in your departmental budget.

This Web page is meant as a guide. Please ALWAYS feel free to contact us in person, whether your project uses news, Web content, design, photography, printing or mailing services. We look forward to working with you and supporting the incredible work you do.